We all know how good cotton feels against the skin—the soft, comforting sensation you get from sliding between cotton sheets or curling up with a cotton blanket. That’s why cotton baby blankets are so popular. But you have a choice when it comes to cotton: you can make a difference in the world while still getting only the best in quality and comfort.

Non-organic cotton growers use a disproportionate amount of pesticides, which indiscriminately kill bugs both harmful and helpful, and expose residents of the surround communities to harm. The pesticides used in cotton growing account for hundreds of thousands of dead fish from runoff and cause chronic health problems in workers. Pesticides are also a leading environmental cause of cancer and Parkinson’s disease.

Buying organic cotton gives you the same quality that you expect and is good for you, your family, and the world. So when choosing a blanket for your baby, an object that they will love and cherish for years to come, make sure you make a conscientious decision—go organic!